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On STN Digital's Business of Social podcast, we speak with industry experts to provide insight into the always changing digital industry. We examine how brands successfully increase their affinity, analyze trends, and formulate strategies to be the guiding light for cutting-edge content in the digital space.

Jul 27, 2018

On this episode of Business of Social, David is joined by Neeta Sreekanth, Director of Social Content and Strategy, IGN Entertainment. Neeta dives into the differences in working in the sports and gaming/entertainment industry, how to handle the pressure of driving social in sports, and where social is headed.

 


Jul 25, 2018

On this episode of Business of Social, David is joined by Josh Tucker, Director or Social Content at the NFL. They discuss the latest trends and types of content that resonate with the NFL audience and the critical role of social media engagement for athletes. Learn about the NFL Players Initiative and how Josh's team...


Jul 19, 2018

On this episode of Business of Social, David is joined by Shona Rosenbaum, co-founder of Grand Slam Social. Grand Slam Social is a boutique social media marketing company that provides expert advice on how to infuse social media into all aspects of a marketing plan. David and Shona chatted about the horse racing...


Jul 16, 2018

On this episode of Business of Social, David is joined by Meghan Kirsch, Senior Vice President of Marketing and Creative at Viceland. She has extensive experience in building brands, best-in-class marketing campaigns, persuasive and inspired creative communication, quality short-form content, and unforgettable...


Jul 12, 2018

On this episode of Business of Social, David is joined by Curt Doty, CEO of Vertuoso, a marketing and branding consulting firm focused on business development, branding, social strategy, digital content, integrated marketing, and user experience. David chatted with Curt about how to effectively build out a content...