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On STN Digital's Business of Social podcast, we speak with industry experts to provide insight into the always changing digital industry. We examine how brands successfully increase their affinity, analyze trends, and formulate strategies to be the guiding light for cutting-edge content in the digital space.

Dec 21, 2017

In the inaugural episode, hosts David Brickley and Brett Regan, co-owners of digital marketing firm STN Digital, dive into the reason for starting The Business Of Social Podcast, what type of content they will cover each and every episode, and why they feel this podcast will provide a ton of value for anyone working in the digital space, especially those that work at networks, sports teams, and brands.
 
In this episode they discuss:
 
  • David & Brett's background at STN Digital
  • The Growing Problem with Bots and Future of Influencer Marketing 
  • How "Must See TV" is making its way to social with titles like "HQ Trivia"
  • Facebook's Master Plan with "Facebook Watch"
  • Why Snapchat has an opportunity to be the organic king  
  • Nielsen's Debut of "Total Ratings"
  • What Samsung is Doing Right with their Marketing 
  • How Social Media Has Affected the BitCoin Hype
 
SHOW NOTES:
 
 
 
 
FOLLOW THE SHOW:
 
 
 
@bizofsocial:
 
A STN Digital Production
A San Diego agency that focuses on digital monetization and original content for their clients