Nov 26, 2019
Michael Bucklin, VP of Digital Content at Fox Sports, joined the
Business of Social to talk all things social/digital, how the
current landscape is evolving and what are the key metrics all
digital teams should be focusing on.
How does your strategy change when you see your fans shift towards consuming content on Instagram or YouTube vs. television? How can you make the most out of the time you get with the talent? What are some KPI's or metrics teams should be focused on moving into 2020?
Michael answers all of the above questions, gives his thoughts on the current state of the industry and offers advice to industry vets and up and comers who are looking to advance their career in social/digital.
FOLLOW THE GUEST, Michael
FOLLOW THE HOST, David Brickley:
An STN Digital Production:
STN is a Social Media Marketing Agency trusted by the largest Sports & Entertainment properties in the world.