Jul 16, 2019
Kelsey Cohen, Director of
Marketing at Bloomscape, joined the show to talk about what it's
like to market a product from the ground up and how that process
compares to marketing an established brand.
On this episode we discuss the importance of community, building a social media strategy, brand voice, providing...
Jul 9, 2019
Head of US Sports at Instagram, Dev Sethi, joined the Business of Social to discuss all things Instagram. What led to IG becoming the powerhouse that it is today? What can we expect from IGTV in the future? What will Instagram look like in 1 year? 5 years?
Dev also gives his thoughts on best practices for social, how...
Jul 2, 2019
Jun 25, 2019
Taylor Stern is currently the Content Strategist for the Dallas
Cowboys, after spending three years as the social media
coordinator. Prior to that she was the Marketing and Communications
manager at the Goodyear Cotton Bowl Classic and has enjoyed her
past year in the DFW Area.
Taylor joined us on the Business of...
Jun 18, 2019
Special Edition Episode! David Brickley (Owner/CEO of STN Digital), moderated a panel with Morgan Dewan (VP of Social at Turner Sports), and Dev Sethi (Head of Sports at Instagram). The panel was titled "The Social Game Changers" at the 2019 ProMax Conference in Los Angeles, CA
While on stage they discussed how the...