Jun 25, 2019
Taylor Stern is currently the Content Strategist for the Dallas Cowboys, after spending three years as the social media coordinator. Prior to that she was the Marketing and Communications manager at the Goodyear Cotton Bowl Classic.
Taylor joined us on the Business of Social to discuss the importance of player...
Jun 18, 2019
At the 2019 Promax BDA Conference, David, Morgan Dewan, and Dev Sethi shared insights on how the sports industry is revolutionizing the digital space. They explored ways for others to catch up and predicted the future of social media. Authenticity was emphasized as a crucial factor in success, and the discussion...
Jun 4, 2019
Producer of "The Jump" on ESPN, Danny Corrales, joined the Business of Social to discuss how linear programming has changed with the existence of YouTube, Twitter, Instagram and IGTV.
Danny gives his thoughts on how much networks should value linear views vs. digital/platform views. What if your ratings are down on...