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On STN Digital's Business of Social podcast, we speak with industry experts to provide insight into the always changing digital industry. We examine how brands successfully increase their affinity, analyze trends, and formulate strategies to be the guiding light for cutting-edge content in the digital space.

Sep 17, 2019

Chris Sully, Marketing Manager at Funko, joined us for this episode of the Business of Social. Funko is the world's leading creator in pop culture collectibles and holds thousands of licenses to properties like Marvel and Star Wars and creates pop culture collectibles for fans to collect.

Funko does a great job of communicating with their audience, finding out what their fans want and then putting together a strategy to go out and make that into a tangible product.

Chris discusses some of the different strategies Funko uses to engage with their community on different platforms and how they can use that data and information to give their fans exactly what they want.

FOLLOW THE GUEST, Chris Sully
LinkedIn: https://www.linkedin.com/in/cssully/
Twitter: @cssully
Instagram: @cssully

FOLLOW THE HOST, David Brickley:
Twitter: https://twitter.com/DavidjBrickley
Instagram: https://www.instagram.com/davidjbrick...
YouTube: https://www.youtube.com/channel/UC6yZbmTvJfjY8h79Wpm49Zw
LinkedIn: https://www.linkedin.com/in/brickley/

 

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