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On STN Digital's Business of Social podcast, we speak with industry experts to provide insight into the always changing digital industry. We examine how brands successfully increase their affinity, analyze trends, and formulate strategies to be the guiding light for cutting-edge content in the digital space.

  1. All Episodes
  2. 2019
  3. 05

Advertising Now vs. The Future with Matt Scheckner

May 24, 2019

Matt Scheckner, Global CEO at Ad Week, joined the Business of Social to talk modern day marketing, the power of influencers, and what brands should stop doing on social media.

"If you look at the power of advertising in today's world, a lot of that resides with influencers. Take Fyre Fest for example. With a big enough...

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Running Social for The Denver Broncos with Ben Hunt

May 16, 2019

Director of Digital Media for the Denver Broncos, Ben Hunt, joined the business of social to discuss what it's like running all things social/digital for an NFL team.

How do you shift your approach for a losing season vs. a winning season? What would you do with unlimited budget?

Ben gives his take on how the team...

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A Look Inside The Evolution of Twitter with TJ Adeshola

May 1, 2019

TJ Adeshola, Head of US Sports at Twitter, joined the show to discuss all things marketing, best practices that every brand should doing on Twitter and things every brand should STOP doing on Twitter. 

TJ gives his take on where the future of social media is headed, apps/platforms he uses on a daily basis, and general...

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