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On STN Digital's Business of Social podcast, we speak with industry experts to provide insight into the always changing digital industry. We examine how brands successfully increase their affinity, analyze trends, and formulate strategies to be the guiding light for cutting-edge content in the digital space.

May 29, 2020

Welcome to another edition of The Business of Social Podcast, panel edition!

On this episode David was joined by 4 fantastic guests, who are all leaders at some of the largest brands in the apparel and products space:

  • Don Lane - CMO @ Saucony
  • Steve Lesnard - VP, Mktg and Product Creation @ The North Face
  • Nate Checketts - Nate Checketts - CEO @ Rhone
  • Hilary Hartley - President, North America @ Victorinox Swiss Army

The whole goal behind this panel series that we decided to create is to find the silver lining and positivity. There has been a lot of heartache and a lot of troubling news out there when it comes to the pandemic, and we wanted to hear from others what they have been learning and what tactics they have used with their teams to stay productive and positive throughout this situation.