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On STN Digital's Business of Social podcast, we speak with industry experts to provide insight into the always changing digital industry. We examine how brands successfully increase their affinity, analyze trends, and formulate strategies to be the guiding light for cutting-edge content in the digital space.

Aug 27, 2019

On this episode of Business of Social, David is joined by Dana Robinson, the VP of Content at StockX. Dana has worked at NBC, Fandango, Turner and is now overseeing all things content at StockX.  We spoke with Dana about building a loyal brand following and what steps brands need to take in order to come across to their fans as authentic. Other topics include managing employee scale, marketing and sales alignment and following the data.