Dec 10, 2019
On this episode we are joined by Dave Feldman, VP of Social Media Marketing at the NFL.
We talked with Dave about the trends and the types of content that are resonating with the NFL audience and how they continue to test the waters. The importance of constantly adjusting their strategy and trying new things to keep...
Dec 4, 2019
When a brand launches a new product that crashes on launch day, is that actually a good thing for their business?
On this mini episode David and Producer Will look back at some of the recent examples of product crashes and discuss how that effects the brand from a marketing angle.
Is this a tactic that should be...
Nov 26, 2019
Michael Bucklin, VP of Digital Content at Fox Sports, joined the
Business of Social to talk all things social/digital, how the
current landscape is evolving and what are the key metrics all
digital teams should be focusing on.
How does your strategy change when you see your fans shift towards consuming content on...
Nov 12, 2019
On this episode of the Business of Social David is joined by Anmol Malhotra, Head of Sports Partnerships at Snapchat. They discuss the resurgence of snapchat, the changes snap made to its interface and strategy, and why it is such a great tool for reaching a younger audience.
Anmol also gives some great advice on what...
Nov 7, 2019
After a brief hiatus, the Business of Social is back and better
than ever. We have relocated and upgraded our studio, and are ready
to get the ball rolling again!
Here is a brief 20 minute episode featuring some updates and thoughts from David on the future of the Podcast and some general thoughts on the current...