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On STN Digital's Business of Social podcast, we speak with industry experts to provide insight into the always changing digital industry. We examine how brands successfully increase their affinity, analyze trends, and formulate strategies to be the guiding light for cutting-edge content in the digital space.

  1. All Episodes
  2. 2021
  3. 06

What All Marketers Can Learn from the Real-Estate Market with Julia Spillman

Jun 28, 2021

On this episode of Business of Social, David is joined by Julia Spillman, CEO of EklundGomes, to discuss how Julia and her team switched their sales and marketing strategy in the midst of the pandemic. She explains how they’ve fully embraced digital media in the real estate world and shares how they achieved results...

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Brand Marketing for Coke with Crystal Ivey

Jun 14, 2021

On this episode of Business of Social, David is joined by Crystal Ivey, Brand Manager at Diet Coke. They discuss all things product marketing and dive into the ideas and strategy behind launching a product on social.

“A brand is the set of expectations, memories, stories and relationships that, taken together, account...

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A Look Inside the PGA Tour's Content Strategy with Preston McClellan

Jun 2, 2021

On this episode of Business of Social, David hosts Preston McClellan, the PGA Tour's Director of Player Content, to delve into the world of athlete marketing and content strategy. Discover how to unlock more opportunities for your stars and establish a winning approach to set them up for success. Learn from Preston's...

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